ChatGPT Ads management
ChatGPT Ads — reach buyers inside ChatGPT, at the moment they decide
ChatGPT now shows sponsored placements under its answers. We set up, run and measure ChatGPT Ads end to end — with conversion tracking wired into HubSpot, so you see leads and revenue, not just clicks.
Free 30-minute strategy call. No commitment.
The channel
What are ChatGPT Ads?
ChatGPT Ads are sponsored placements inside ChatGPT. OpenAI began testing them in the United States on February 9, 2026, opened a self-serve Ads Manager on May 5, 2026, and has since expanded to more than 60 countries.
Ads appear below ChatGPT’s answer, clearly labeled as sponsored and separate from it. They are matched to what the person is asking about right now — so your business shows up while someone is comparing options, planning a purchase or looking for a provider.
Three rules shape the channel — good news for serious brands
- Answers stay independentAds don’t influence what ChatGPT says, and advertisers can’t shape or rank its responses.
- Privacy by designAdvertisers never see conversations — only aggregated results such as impressions, clicks and conversions.
- Brand-safe placementAds reach adult users on the Free and Go plans, and aren’t shown next to health, mental-health or political conversations.
Is ChatGPT Ads right for your business?Get an honest answer on a free 30-minute strategy call. No commitment.
Book a free strategy call →Proof
Proven results across industries
Results from our paid media accounts across channels — and the companies behind them.
Resume.io
- Amount spent
- $580,565
- Purchases
- 21,916
- CPA
- $26.49
- ROAS
- 1.95
Surfshark
- Amount spent
- $5,372.50
- Purchases
- 366
- CPA
- $14.67
- ROAS
- 6.8
Game of Bricks
- Amount spent
- $97,142
- Purchases
- 10,035
- CPA
- $9.68
- Revenue
- $253,103
Enter Online
- Amount spent
- $80,973
- Purchases
- 3,824
- CPA
- $21.17
- Revenue
- $1,143,288
Fiesta Insurance
- Amount spent
- $14,960
- Leads
- 1,708
- CPL
- $8.75
La Familia
- Amount spent
- $162,708
- Leads
- 38,016
- CPL
- $4.28
Tara Pays Cash
- Amount spent
- $24,088
- Leads
- 214
- CPL
- $112.50
RedPlus
- Amount spent
- $17,082
- Purchases
- 2,970
- CPA
- $5.75
- Revenue
- $107,276
Naturapil
- Amount spent
- $11,680
- Purchases
- 878
- CPA
- $13.29
- Revenue
- $57,070
What clients say about working with us
“Their responsiveness, attention to detail, subject matter expertise, creativity, and problem-solving skills stood out.”
“Overall, our experience was very positive.”
“We were impressed by the skills of the team.”
Verified client reviews of our CRM and HubSpot projects, published on Clutch.
Want results like these?We’ll review your goals and show you where ChatGPT Ads can bring leads and sales.
Book a free strategy call →How it works
How ChatGPT Ads work
From a question in ChatGPT to a lead in your CRM — five steps, and we set up every one of them.
What you can run today
Sponsored ad card
Brand name, logo, headline, description and image, shown below the answer and linked to your landing page.
Product-feed campaigns
Campaigns built from your product catalog — including a Shopify app for merchants.
Custom audiences
Include, exclude or bid up your customer lists. Inclusion needs at least 25,000 matched users.
Sponsored Agents
After a click, people can chat with a clearly labeled agent for your business, then continue to your site.
Get a ChatGPT Ads plan for your businessTargeting, creative and tracking mapped to your goals on a free 30-minute call.
Book a free strategy call →From our own account
Inside the ChatGPT Ads Manager
We were accepted into the ChatGPT Ads beta and already run campaigns for clients in the U.S. Client results are under NDA, so here is the platform itself — screenshots from our own account.
A real ad, as people will see it
Our own ad in the Ads Manager preview: logo, headline (up to 50 characters) and description (up to 100). The format is short by design — it has to earn the click in one glance.
Campaign setup
Choose the objective, the locations and the budget. The minimum daily budget is $25 — about $800 a month in media.
Bid guidance
There’s no enforced minimum bid, but the estimator shows whether a bid is competitive. In our account, delivery became realistic at around $3 per click.
Conversion tracking
Create a pixel data source for your website, iOS or Android app, then send purchases, leads and sign-ups back to the platform for reporting and optimization.
Want the full walkthrough? Read our ChatGPT Ads Manager review →
Not sure where to start?We run Google, Meta, LinkedIn, TikTok and ChatGPT Ads and SEO — and we’ll tell you which channel fits your goals.
Book a free strategy call →Closed-loop reporting
From ad click to closed revenue — tracked in HubSpot
HubSpot is the first CRM partner of ChatGPT Ads. We connect the ad account to HubSpot so every lead keeps its source — from the first click to the closed deal.
Where it fits
ChatGPT Ads next to Google and Meta
Each channel catches the buyer at a different moment. ChatGPT Ads add the one the other two can’t see.
| Google Ads | Meta Ads | ChatGPT Ads | |
|---|---|---|---|
| The moment | Someone types a search | Someone scrolls a feed | Someone asks for advice or a recommendation |
| Signal | Keywords and search terms | Interests and behavior | The context of the conversation |
| Best at | Capturing demand that’s ready to buy | Creating demand | Being part of the decision while options are compared |
| Maturity | Mature, deep benchmarks | Mature, highly automated | New in 2026 — tools and benchmarks still evolving |
ChatGPT Ads don’t replace search or social. They add the conversation where the buyer decides what to search for — and who to call.
See every lead from ChatGPT Ads in HubSpotWe connect your ad account to your CRM from day one, so you see pipeline and revenue, not just clicks.
Book a free strategy call →Honest fit check
Are ChatGPT Ads right for you?
A new channel is an advantage for some businesses and a distraction for others. Here’s how we see it.
A strong fit
- Considered purchases that buyers research and compare: B2B services, SaaS and software, professional services, high-ticket e-commerce
- Offers with a clear use case — who it’s for and when it helps
- Teams that track conversions, or are ready to — HubSpot users especially
- Brands selling in markets where ChatGPT Ads are live
Not a fit yet
- Offers that depend on health, mental-health or political conversations — ads aren’t shown next to them, and political ads aren’t allowed
- Campaigns that need personalized targeting in the EEA or Switzerland, where ad personalization isn’t available yet
- Advertisers who need a guaranteed CPA or ROAS from day one — the channel is new and benchmarks are still forming
- Products aimed at audiences under 18
Our process
How we run your ChatGPT Ads
The same discipline we bring to Google and Meta: tracking first, then testing, then scaling what turns into revenue.
Tracking first
We install the OpenAI Pixel and Conversions API with deduplication, connect GA4, and link ChatGPT Ads to HubSpot, so every lead lands in your CRM with its source.
Context map & creative
We turn your offers into context hints, headlines, descriptions and images for each use case — and make sure your landing pages are open to OpenAI’s ad crawlers.
Launch & learn
We start on Clicks within OpenAI’s recommended $3–5 CPC range, test angles and audiences, then move proven ad groups to conversion-optimized bidding.
Optimize to revenue
Weekly optimization and reporting in HubSpot: cost per lead, pipeline and closed revenue by campaign — side by side with your Google and Meta results.
Why CRM Magnetics
Why run ChatGPT Ads with us
In the platform since the beta
We were accepted into the ChatGPT Ads beta program and already manage campaigns for U.S. clients. You get a team that has built and optimized campaigns here — not one learning on your budget.
HubSpot-native
HubSpot is ChatGPT Ads’ first CRM partner — and we’re a HubSpot agency. We connect the ad account, lead capture and follow-up workflows, so no ChatGPT lead goes cold.
Paid + organic in ChatGPT
We also do GEO — getting your brand cited in AI answers. Paid placements and organic citations reinforce each other. See our SEO, AEO & GEO approach.
Performance discipline
The team that runs our Google and Meta accounts runs your ChatGPT campaigns — with the same testing, tracking and reporting standards, applied to a new channel.
ROI calculator
Estimate your ChatGPT Ads ROI
Pick your offering type and plug in your numbers. ChatGPT Ads is preselected; you can switch platforms to compare.
Turn these numbers into a planWe’ll review your inputs and goals on a free 30-minute strategy call. No commitment.
Book a free strategy call →FAQ
Frequently asked questions
Who sees ads in ChatGPT?
Users on ChatGPT’s Free and Go plans, in markets where ads are live. Plus, Pro, Business, Enterprise and Edu plans are ad-free, and accounts identified as under 18 don’t see ads.
Do ads change ChatGPT’s answers?
No. Ads run on separate systems, appear below the answer and are labeled as sponsored. Advertisers can’t shape, rank or alter what ChatGPT says.
What does it cost?
Our management starts at $1,600 per month. The media budget isn’t included — you pay OpenAI directly. The platform’s minimum daily budget is $25 (about $800 a month), and OpenAI recommends starting CPC bids of $3–5; real costs depend on your category and competition.
How do you target without keywords?
With context hints — short descriptions of what you offer, who it’s for and when it helps — plus your ad copy and landing page. Customer lists of 25,000+ matched users can be used to include, exclude or bid up audiences.
Can we track leads and revenue in HubSpot?
Yes. HubSpot is ChatGPT Ads’ first CRM partner: impressions, clicks, contacts, customers and cost show up in HubSpot. We add the OpenAI Pixel and Conversions API and build reporting that connects ChatGPT leads to deals.
How quickly will we see results?
Click and impression data updates within about 15 minutes, but judging performance takes a learning period. We start on Clicks, read the first weeks of data, then scale what converts. We don’t promise a specific CPA or ROAS — no one honestly can on a channel this new.
Are ChatGPT Ads available in my country?
ChatGPT Ads run in more than 60 countries, including the US, Canada, the UK, Europe, Japan, South Korea, Brazil, Mexico, India and Southeast Asia. In the EEA and Switzerland, ads are matched to the conversation but not personalized.
Should we start with ChatGPT Ads or with Google and Meta?
If you already run Google or Meta profitably, ChatGPT Ads are a test budget on top — a way to reach buyers earlier in their research. If you have no paid channel yet, we usually start with the one where demand already exists and add ChatGPT Ads once tracking is in place.
More ways we help
Explore our other services
One HubSpot-native team for search, paid media and CRM.
Get a free ChatGPT Ads readiness audit
We’ll review your tracking, landing pages and offers, and show where ChatGPT Ads can add pipeline — before you spend a dollar on media.
Book a strategy call →Sources: OpenAI — Testing ads in ChatGPT (Feb 9, 2026, updated Aug 11, 2026); New ways to buy ChatGPT ads (May 5, 2026); A milestone in expanding access to AI (Aug 31, 2026); Reimagining advertising with AI (Sep 16, 2026); ChatGPT Ads expands to Southeast Asia and Taiwan (Sep 23, 2026); OpenAI Help Center — Ads in ChatGPT, Ads in ChatGPT: The Basics, Custom audiences, Setting up ChatGPT Ads in HubSpot.
Platform features and availability reflect OpenAI’s published information as of October 2026 and may change. Case results come from client ad accounts on various platforms; the Enter Online revenue was converted from EUR at the ECB rate of October 26, 2026. The ROI calculator is an illustrative model, not a forecast or a guarantee.